Pinterest Collage Ads x Uber Eats campaign artwork
Pinterest Brand Activation Plan

Pinterest Collage Ads x Uber Eats

A brand activation strategy exploring how Pinterest Collage Ads can move food inspiration closer to purchase for Uber Eats. Built around the overlap between highly engaged Pinners and frequent delivery users, the strategy turns moments of food discovery into shoppable, actionable experiences.

Key skills demonstrated: Audience strategy, consumer insight development, social platform strategy, brand activation, creative media planning, campaign measurement.

PROJECT TYPE
Brand activation strategy
DATE
2026
TOOLS
Pinterest audience insights, MRI
SimplyAnalytics
Consumer journey mapping
SMART objectives
Figma

Market Opportunity & Strategic Fit

Inspiration to Action & Loyalty

Target Users

Strategy Implications